COUNTDOWN COLLECTION

Ribbon Bow Mini Collection

51 E JOHN brings the happiness and hope here through the collection of Countdown.
We select the paper bow as an iconic element to represent the expectation when we open presents. Same as Vacuum Collection, designers use the idea of “transfer the material to each other that looks like”, making the paper bow in silver, which original made of shiny paper. Through play around with the idea of instant and permanent, designers even made small triangle shape at ring-part which will open as the paper bow.


Omamori Mini Collection

Beyond the shape of yearning, 51 also present an amulet to help wishes come true. Inspired by omamori and energy, designers develop crystalline 'manifestation' wave to a jewelry piece. Different color and shape symbolized different fortune. Pink symbolizes love, yellow symbolizes wealth, and Green symbolizes Health! When you making wish at any festival, we are here on the neck, with you.